Privacy Policy

Last updated: February 16, 2026

Hendricks ("Hendricks," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at hendricks.ai and use our services.

Information We Collect

Information You Provide Directly

We collect information you voluntarily provide when you interact with our website, including:

  • Contact form submissions: Name, email address, company name, job title, phone number, and message content when you submit an inquiry through our contact form.
  • Email correspondence: Information contained in emails you send to us, including your email address and message content.
  • Engagement information: Details you provide during consulting engagements, discovery conversations, or advisory sessions.

Information Collected Automatically

When you visit our website, we may automatically collect certain information, including:

  • Device and browser information: IP address, browser type, operating system, device type, and screen resolution.
  • Usage data: Pages visited, time spent on pages, referring URLs, and navigation paths through our website.
  • Cookies and similar technologies: We use cookies and similar tracking technologies to enhance your experience and analyze website traffic. See the Cookies section below for more information.

How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries and provide the services you request.
  • Communicate with you about our services, including follow-up correspondence related to your inquiry.
  • Improve and optimize our website, services, and user experience.
  • Analyze website usage patterns to understand how visitors interact with our content.
  • Comply with legal obligations and protect our legitimate business interests.
  • Prevent fraudulent activity and ensure the security of our website.

How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:

  • Service providers: We may share information with trusted third-party service providers who assist us in operating our website, conducting our business, or serving you, including email delivery services, hosting providers, and analytics platforms. These providers are contractually obligated to protect your information and use it only for the purposes we specify.
  • Legal requirements: We may disclose your information if required to do so by law or in response to valid legal process, such as a subpoena, court order, or government request.
  • Business transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
  • With your consent: We may share your information in other ways if you provide explicit consent.

Cookies and Tracking Technologies

Our website uses cookies and similar technologies to enhance your browsing experience. Cookies are small text files stored on your device that help us recognize your browser and remember certain information.

We use the following types of cookies:

  • Essential cookies: Required for the website to function properly. These cannot be disabled.
  • Analytics cookies: Help us understand how visitors interact with our website by collecting anonymous usage data.
  • Functionality cookies: Remember your preferences and settings to provide a personalized experience.

You can control cookies through your browser settings. Note that disabling certain cookies may affect the functionality of our website.

Google reCAPTCHA

Our contact form uses Google reCAPTCHA to protect against spam and abuse. reCAPTCHA collects hardware and software information, such as device and application data, and sends it to Google for analysis. Your use of reCAPTCHA is subject to Google's Privacy Policy and Terms of Service.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption in transit (TLS/SSL), secure hosting infrastructure, and access controls. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Contact form submissions and related correspondence are retained for the duration of any business relationship and for a reasonable period thereafter.

Your Rights

Depending on your location, you may have certain rights regarding your personal information, including:

  • The right to access the personal information we hold about you.
  • The right to request correction of inaccurate personal information.
  • The right to request deletion of your personal information.
  • The right to object to or restrict processing of your personal information.
  • The right to data portability.
  • The right to withdraw consent where processing is based on consent.

To exercise any of these rights, please contact us at hello@hendricks.ai.

California Privacy Rights

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with additional rights regarding your personal information. You have the right to know what personal information we collect, the right to request deletion of your personal information, and the right to opt out of the sale of your personal information. We do not sell personal information.

Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

Children's Privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child under 18, we will take steps to delete that information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. We will post any changes on this page with an updated "Last updated" date. We encourage you to review this Privacy Policy periodically.

Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

Hendricks
Email: hello@hendricks.ai
Houston, Texas, United States